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Marketing Green Topics |
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| How do you convey a green message in marketing?
CLIENT |
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For GM’s first “green” auto dealership in the U.S., we created press materials that reflected the green values and extraordinary lengths that ownership went to in designing a building with LEEDS certification in mind. We designed a press kit using 100% post-consumer recycled paper printed with biodegradable inks to earn the right to display the FSC label representing the Forest Stewardship Council and its certification that the materials are from forests that are managed to meet social, economic and ecological concerns. |
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Over 25 years marketing and design Brand Identity www.premiercg.com |
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